School Nutrition Association has a new resource for members interested in earning positive media coverage for their school meal programs. SNA’s Media Outreach Best Practices Guide offers tips from members of SNA’s Spokesperson Network - school nutrition professionals with extensive experience in media relations. The guide contains ideas for capturing the media’s attention, preparing your cafeteria for a press event and getting the good news out about the healthy, delicious meals you serve.
To read SNA’s Media Outreach Best Practices Guide and other PR resources, including talking points, handouts and more, visit www.schoolnutrition.org/pr.
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